ROTARY STYLE SHEET
rev 12/06/11
The following “styles” are
recommended. The purpose of these ‘styles’ is to allow the publisher to
easily create a uniform looking Rotator, to be distributed to the members of Los
Altos Rotary in a consistent and timely manner.
THE ROTATOR PURPOSE: The Rotator is the weekly newsletter
of LARC. It is published by the LARC webmaster for the following purposes:
ROTATOR WRITERS: Rotator Writers are volunteers. They are scheduled
on a annual basis. Writers not able to fulfill their assignment are
required to find a replacement and notify the Editor and the Webmaster.
Writers should keep in mind the purpose of the Rotator. This is not a
secretarial function, to necessarily regurgitate the week’s meeting, but rather
an informative summary keeping in mind the above Purpose.
Several years ago, the district had a contest on the best club newsletter/cub
newsletter writer. This may come back, so keep that in mind. Also,
keep in mind that your newsletter will be posted on the Internet, and should
reflect the club’s interest, and at the same time give you some recognition.
Writers should consider the “Rotator Style Sheet” when writing the Rotator.
Writers are expected to have all names spelled correctly and phone numbers and
addresses accurate, along with proper grammar and punctuation. Use the
Handbook (or the website to verify spelling of proper names.) As you might
imagine, this is very very important. In fact, MOST IMPORTANT.
The writer will send the completed Rotator to the Editor, and a copy to the
Webmaster before Sunday, Noon, following the meeting. Naturally, if
emergencies occur, don’t feel bad. Just do the best job you can. Get
it to the editor on time if you can, otherwise get it to him when you can.
EDITOR: The Editor currently is PP Cindy Luedtke.
She will edit the Rotator, and send it to the Webmaster before Monday 10 AM.
While it is important to get the Rotator out on time, on the website and mailed
to the members by Noon on Monday following the meeting, accuracy in reporting is
MOST important.
PUBLISHER: The Publisher is the Webmaster (Matt Cabot and crew). The
publisher will see that the Rotator is emailed to the members of LARC who have
valid email address on file with the club Secretary. This email will go
out at Noon on Monday.
TIMELINE:
STYLE: If possible, Rotator writer should create the Rotator in Microsoft Word format with the following style characteristics:
LENGTH: It should be 1 to 2 pages, 250 to 400 words (if you are counting).
PICTURES:
Pictures in the Rotator are handled by the "Photographer of the Day".
There is a group of about 5 good photographers who perform this function. The Editor will
edit the Word portion, and the Publisher will combine the two into a final
document.
Above all, be accurate. Check and recheck your facts. Don't be aftraid of calling a Rotarian and asking them what they said at the meeting, so you can get it accurate.
Try to be
interesting. Our current readership is about 65% although it may be
higher, because many people go directly to the website for the Rotator.